This was a combined still and video shoot for the launch of the Bose Portable Home Speaker. I worked on the video portion of the shoot and helped develop the story for the online video. We developed several video assets that were used for online, retail, social, and reseller channels.
Art Direction / Video
Highlights the features and benefits of the portable smart speaker at the conversion level of the customer journey
The online video is a balance of product animation and lifestyle footage
Animations were developed as stand alone content that were used on Bose.com and social media platforms